Izimpahla zikaM Mango - zingu-dynamics, izimpendulo ezisheshayo ezithandweni zakamuva, izinto ezizophuma futhi zonke izinsuku. I-Mango isitayela sayo esiyingqayizivele nesipesheli.
Umlando womkhiqizo
Sekuyiminyaka engama-30, abasunguli babafowethu ababili - baqaphela ngempumelelo umsebenzi owake wawabeka: ukwakha izingubo zangempela, izingubo ezinhle, kufinyeleleka ekilasini eliphakathi. Inentshisekelo yokuhlanganisa zonke izingxenye zezimakethe ezikhona, ngo-2008 umkhankaso wethula iqoqo le-MAN Mango lokugqoka - ngamadoda. Ukungafihli ekufinyeleleni, ngo-2014 u-line-size line Violeta yi-Mango yayilungisiwe, lapho ubukhulu begridi obufinyelela ku-58 bulethwa khona.
Umkhiqizo ubeka ukunakekelwa okukhulu nemininingwane - isitolo ngasinye selayini lezesekeli i-Mango Touch inesihlalo esihlukile ehholo.
Isitayela nemibono
Isiqondiso lapho umshini usebenza khona, kuhilela ukujwayela okusheshayo nokukopisha amamodeli ngendlela ephakeme. Imfihlo yokuphumelela kukaM Mango iphezulu izinga lobuciko labaqambi abakhetha izinkomba ezithakazelisayo kakhulu futhi eziphumelelayo, banikeza umbono wabo kubo. Izingubo ezifashiniwe Imfashini - akuyona nje umugqa omuhle, kodwa umsebenzi omangalisayo wabasebenzi abangaphezu kuka-200, ngakho-ke izigidi zamakhasimende zitholakale emkhatsini wemodeli efanelekayo.
Ikhwalithi
Yiqiniso, konke akunakukwazi ukungabi namnyama. Uma kwenzeka ngentengo engabizi, umonakalo ngokuvamile uyisitayela noma ikhwalithi. Endabeni yezingubo zikaMango, lokhu kuyikhwalithi. Kokuphutha kwezinto kungenzeka kanje:
- ukukhethwa kwendwangu engafanelekile yomkhiqizo (isibonelo: i- dress-ballon eyenziwe yento encane ngaphandle kwe-elastane emva kokuphindwe kabili kungahlakazeka emagumbini);
- imodeli ecatshangelwe kabi (isibonelo: isitifiketi esihle somswakama oshisayo ngaphandle kokugqoka siyogwaza ngisho nangama-tights e-80 den);
- izitayela, nemininingwane ephathekayo ephathekayo (isibonelo: i-collars yama-blades ku-rivets - 2012) ezinkathini ezimbalwa zizokhamuluka ngokuqondile ngokungahambi kahle kwazo.
Ngeshwa, lezi yizindleko zesigaba se-fast-fashion. Ngakho-ke, intengo yalezi zembatho iphansi kakhulu. Izinto zokwakha - ikakhulukazi zokwenziwa.
Ochwepheshe bayeluleka: ukhethe izinhlobonhlobo eziyisisekelo ze-wardrobe emakethe abizayo (kusuka ezintweni ezibonakalayo zekhwalithi ephakeme nezitayela zakudala), kodwa izinto ezithandekayo zokuthatha zonke izinkathi zonyaka ezinhlobonhlobo ezinhlokweni ezifana ne-Mango, Zara , i-H & M nokunye okunjalo.
I-Assortment
Lo mkhiqizo unikeza amakhasimende ayo ithuba endaweni eyodwa yokuthenga ngokugcwele isethi yezingubo. Kunezicathulo, amajazi kanye namajackethi, iziqongqo, amabhodlela, amajackethi nezitsha zokugqoka, izesekeli nokuningi okuningi. Ukufakwa kwezimpahla zokugqoka kwebesifazane uMango kuboniswa imigqa:
- i-classical;
- usuku nosuku;
- ezemidlalo;
- kusihlwa.
I-Mango Outdoor - enye yezintambo ezizinzile kakhulu futhi ezizinzile zezendwangu zokugqoka. Izindinganiso lapha azishintshi izikhathi eziningana ngenkathi, njengokwokuqoqwa okukhulu, kodwa kanye kuphela. Ezinye zazo zingahamba unyaka nonyaka. Kulabo, isibonelo, kubhekisela kwisambatho seboya se-beige coat. Umbala ongathathi hlangothi kanye nokusikeka okuvamile kuphakamisa imikhiqizo ye-brand eyaziwa kakhulu yaseMitaliya i-MaxMara.
Kusihlwa kusihlwa Amantombazane amancane amantombazane avame ukukhetha ukuphothula iziqu noma umshado. Njengoba isabelomali esihambisana nalesi sembatho, kubonakala, noma kunjalo, sihloniphekile futhi sinokunethezeka.
Ukususa
Ngaphambi kwenkathi yezaphulelo kusukela kumthamo ophelele weqoqo lezigqoko, iMango iza, njengomthetho, kuphela ngo-10% wezimpahla, ngokungafani nokuqoqwa kwama-designer abizayo, lapho lesi sibalo silinganiselwa ku-80%. Ukuthengiswa okusheshayo ngobukhulu obukhulu - ekuthengiseni inhlanhla kungaba amantombazane XS, noma i-L-XL. Amamodeli aphumelelayo, naphezu kwemiyalo emikhulu, ngokuvamile ayifinyeleli nhlobo.
| | | |
| | | |
| | | |
