Kulezi zicathulo zezinsikazi zezintambo eziningi, izitembu zezinhlobo zezemidlalo zithatha indawo ekhethekile ngenxa yokusebenza okungenakuqondakala nokududuza. Kodwa-ke, njalo imikhiqizo yefektri inekhwalithi ephezulu, engabangela inkathazo ngesikhathi sokusebenzisa. Ngakho-ke, amanothi amaningi azincoma ukuthi ancome ama-sneakers for girls.
Kungani kungcono ukuthenga amasaka omuthi?
Izicathulo zezemidlalo azisetshenziselwa izesekeli ikakhulukazi ukuqeqeshwa kanye nemidlalo yezemidlalo. Namuhla, imikhiqizo ekhululekile isetshenziselwa ngentshiseko isitayela sansuku zonke, ihlanza ngokuthakazelisa ikhabethe le-classic kanye nezingubo zothando. I-fashionista yanamuhla ikhetha imikhiqizo evela ezinkampanini ezaziwayo. Noma kunjalo, umqondo we "brand" uhlobene eduze nomgomo wamanani aphakeme, okuyizinto eziyingozi kakhulu. Futhi, noma kunjalo, amaphuzu "for" angaphezulu kakhulu. Masiqokomise izinzuzo eziyinhloko zezingqikithi zezinhlamvu:
- Ikhwalithi . Ama brand ahloniphekile ngokwenza imikhiqizo yawo, ekhokha ngokukhethekile ikhwalithi yezinto zokwakha kanye nokufakwa. Lokhu kuthinta ngokuqondile idumela lomkhiqizo.
- Ergonomics . Izicathulo ezidumile zinikeza njalo induduzo nokusebenza okugcwele. Imikhiqizo ekhonjiwe ayidingi ukuthumela nokuqinisekisa ukuhlala isikhathi eside.
- Imfashini . Imifashini yefashini ayimi, futhi ithoni ye-dynamism yabo ihlelwe ngokucacile ngabaqambi bomkhiqizo odumile emhlabeni. Umthetho onjalo awunqunyelwe abakhiqizi abakhulu bezithombe zezemidlalo. Esimweni zanamuhla akuzona nje izitayela ezikhethekile zama-season kuphela, kodwa futhi nezitayela zebusika ezibizwa ngama-winter.
- Kulula ukuhlanza . Ngenxa yokwakha izinto eziphezulu, ukuhlanza nokusebenza kwemikhiqizo emibi kulula kakhulu. Ngaphezu kwalokho, zonke izibonelo zezimpawu zomculo zihlale zihambisana nemfundo yokunakekela izicathulo.
Indlela yokuhlukanisa amasinki angama-brand kusuka ekukhohliseni?
Ukuthandwa okuphawulekayo kwemikhiqizo emikhiqizo, okwakuyiminyaka eminingi idumise izicathulo zekhwalithi nezemidlalo, iphoqa abakwa-scammers ukwakha amafake. Ngamanani amancane manje ungathola imikhiqizo efana nalabo aboniswa ngamaqoqo amafomethi wemikhiqizo edumile. Noma kunjalo, kubalandeli beqiniso bezicathulo ezivela kumenzi, abaklami bahlukanisa izici eziningana ezizosiza ekuqapheliseni "ama-sneakers" -fakes, ngaphandle kokulimaza isabelomali sakho:
- Ukutholakala kwamadokhumenti . Ebhokisini elinemikhiqizo emibizo njalo kukhona imfundo ekusetshenzisweni nasekunakekelweni, incwajana mayelana nomkhiqizo ngokwawo, ama-liners anegridi yesayizi, uhlu lwezinto ezisetshenzisiwe futhi kaningi ikhathalogu yeqoqo elisha.
- Ukupakisha . Amaphikisho ngokuvamile ahlanganiswa ngokungenangqondo, futhi ngezinye izikhathi ngisho nangokwesikhwama seplastiki. Amafemu aziwayo anakekela inkonzo, ehambisa imikhiqizo yawo kumakhasimende ebhokisini elihle futhi elibushelelezi, enezinsimbi eziqinile ezibophayo, ezingabandakanyi ukudonshulwa kwesigqoko ngesikhathi sokuhamba, namabhalane afakwe ngokulinganayo ngelebuli yenkampani, inombolo ye-batch kanye nekhodi yomkhiqizo.
- Amashidi wokuphrinta abiziwe . Imikhiqizo engalungile ivame ukuhlanganiswa yiklamo engakaze ithulwe kuqoqo lokuqala lomkhiqizo odumile. Sicela uqaphele ukuthi onobuhle bamamodeli bahlale benomklamo ongenakulinganiswa, futhi inkohliso ingabandakanya ngokungahambi kahle imithunzi engavamile.
- Izici zomklamo . Kubalulekile ukulalela izintambo nokugxuma ezicathulweni. Imikhiqizo yokuthengisa ihlale ikhonyiwe futhi ingenakuqondwa. Qaphela ukuba khona kwama-logos, ukungabikho kwanoma iyiphi iphunga kanye nesibonakaliso sokugunyazwa konyaka wokukhululwa kuthebhu.
- Ama-sneakers akhethekile . Amaqoqo wemikhiqizo evelele njalo anikeza uchungechunge lwemikhiqizo engaphindi ngaphezulu kweyodwa noma eyodwa. Uma ubona okufanayo kuthekithi esitolo esivamile, ungaqiniseka, kukhona inkohliso phambi kwakho.
Amakhaya angama-branded
Emakethe yomhlaba wanamuhla, kunomkhawulo ongenamkhawulo wemikhiqizo eyisitayela kanye nemvelaphi evela ezinkampanini ezaziwayo. Amamodeli ezemidlalo akhiqizi kuphela imikhiqizo ehambelana ngqo nezemidlalo, kodwa futhi izindlu eziningi zemizimba ezikhiqiza izingubo zabesifazane nezicathulo. Lokhu kubonisa ukuthi yonke indawo iyathandwa futhi izithandwa ezithandayo. Futhi izixazululo eziphezulu kakhulu zitholakala kule mikhiqizo elandelayo:
- Amakhansela angamaShinel . Ikhadi lebhizinisi lemikhiqizo evela endlini yaseFrance ehlobisayo kwakuyizivivinyo zokwakha. Lapha ungathola i-woolen, i-tweed, i-knitwear. Kodwa isikhumba esimaphakathi ne-suede nazo zigcinwe.
- Vans . Lo mkhiqizo uthandwa kakhulu ngabantu abasha. I-Vans ihlanganisa kuphela ikhwalithi engaqiniseki, umklamo wesitayela, ukuma kwangempela. Izicathulo zalesi sikhangiso zihambisana nabezimboni kanye nezitebe ngesikhathi esifanayo.
- Louis Vuitton . Isici esihlukile salolu shicilelo yiqiniso lokuthi cishe akukho ama robot asetshenziswa ekukhiqizeni. Ukuklama kwezincwadi kuhlale kuqobo, okuqamba isitayela somkhiqizo.
- Ugg Australia . Okumangalisa ngempela yimikhiqizo evela enkampanini yase-Australia ekhethekile ekukhiqizeni amabhuzu ebusika ehlathini lezimvu. Kanye nama- uggs awaziwayo , abaklami basebenzisa i-suede yemvelo, isikhumba kanye nobuchwepheshe ngaphandle kwendwangu.
Amanki akwabesifazane Adidas
Lo mkhiqizo wawusetshenziselwa ekukhiqizeni izimfanelo zezemidlalo, izicathulo zezemidlalo zenye yemikhiqizo eyinhloko. Phakathi kokunakekelwa kwama-stylish models ezinkathini zamuva, abalingisi bezintandokazi baqokomisa ikakhulukazi izigaxa ezimhlophe ze-Adidas kwabesifazane. Kulomklamo, ubuhle besitayela kanye nesici sokungcola kwesifazane sitholakala kalula. Futhi ababusi abadumile kakhulu kumaqoqo amafashini ama-Adidas abaklami abizwa ngokuthi izitayela zansuku zonke ze-Superstar, i-Universal Perfomance yangempela.
Amakhwenkwe Amakhosikazi eNike
Isici esiyinhloko esihlukanisayo se-brand brand yaseMelika yisitayela sezemidlalo, esingashintshi umklamo eminyakeni eyishumi edlule. Ikakhulukazi kubalulekile ukunikeza izicathulo ezihamba phambili zezinsikazi zokugijima ze-Nike. Izindlela ezishintshayo zezimfashini zemifashini zinikezwa kuphela izixazululo zombala. Amamodeli asezingeni eliphezulu ngosuku ngalunye ahlukaniswe ngezigaba ezimbili - I-Air Max ne-Air Force. Lapha ungathola umfutho wezinhlobonhlobo nemiklamo ye-laconic, izitayela esiteshini kanye nezixazululo ngaphandle kwemilenze neminye imibono eminingi.
Amashoni akwabesifazane Reebok
Ukuqhathaniswa nokuqakatheka okukhulu kwemikhiqizo yeReebok kwakuwumsebenzi wokuqeqesha umlenze lapho uhamba. Ngakho-ke, izesekeli zezemidlalo ngesikhathi esisodwa zikhonza njengendlela yokugcina isitayela somnsalo futhi zifaka isandla emilenzeni emincane kanye ne-gait enhle. Lo mphumela awunikezwa kuphela ekuqoqweni kwamamodeli we-semi-season nehlobo. I-"simulator" eyakhelwe ngaphakathi futhi ibonise izitebhisi zabesifazane besibusika iReebok. Futhi izixazululo zombala ezithakazelisayo zabaqambi zenza ukhetho ngisho nangokwengeziwe nangokwemvelo.
Amashoni akwabesifazane Abasha Balance
Imikhiqizo ekhonjiwe yalesi brand iye yaba abaholi kwinani lezithombe kumanethiwekhi omphakathi. Lokhu kwafaka isandla ekuthandeni izicathulo Umsunguli we- New Balance Apple Steve Jobs . Ibhizinisi lebhizinisi elidume emhlabeni liye layeka ukukhetha kulolu hlobo ngenxa yomklamo wesitayela. Imikhiqizo ihlukaniswa ukukhanya okuphezulu nokukhanya kombala. Phakathi kwama-stylists athandwa kakhulu ukuhlukanisa izikhumba zezinsikazi ze-New Balance, ngokuvamile ezihlotshiswe nge-shades metalli.
Izinadi Zabesifazane Puma
Ukungalahlekelwa ukuthandwa ngeminyaka yemikhiqizo evela ku-German brand brand models on the series Ferrari. Kodwa-ke, phakathi neminyaka embalwa eyedlule, ukuklama okunjalo kuyacatshangwa ukuthi kuwukuphela kwamadoda. Amantombazane ayethanda isitayela esisheshayo nesingavamile, okungafani kahle nezicathulo zezimhlophe ze-Puma ezisepulatifomu. Lezi zithombe zezimpawu zisekuqoqweni kukaRihanna. Lapha ungathola inguqulo ecacile - obomvu, obuluhlaza, i-emerald nabanye. Isiteji esinezintambo ezihamba phambili sisebenzela isiphetho sesitayela.
Amanki wesifazane iGeox
Ikhadi lebhizinisi laseGeox laliwukusetshenziswa kwempahla yendawo yemvelo kanye ne-anti-allergenic kuphela. Ngakho-ke, izicathulo zezemidlalo zalesi brand zibhekwa njengezivimbela futhi ziyakwelapha. Noma kunjalo, ukuklama kwayo akuhambisani namanye amabhizinisi avelele. Lapha ungathola amamodeli aqhakazile kanye nama-gradient, kanye nemibala yothando phakathi kwemibala ye-pastel. Futhi umkhuba wezinkathi zamuva nje usuke ubizwa ngokuthi izitebhisi zamakhosikazi ze-Geox Respira, ezinamakhanda okuphefumula futhi ezikhuthaza ukufakwa kokusebenza kwezinyawo lapho uhamba.
Amacengezi akwabesifazane Valentino
Ekuklanyeni kwezicathulo zezemidlalo, abaklami be-Valentino balandele isitayela se-classic. Noma kunjalo, izinqumo zombala ngeke zishiye ngisho nabesifazane abanokungabaza bemfashini. Ama-sneakers nezigqoko zesikhumba ziyisihluku semibala, inhlanganisela ezithakazelisayo yezilinganiso ezifaniyo nezinhlamvu. Izimfanelo ezibeka isitayela ngasinye sezicathulo ezivela ku-Valentino, zihlotshaniswa nezakhiwo ezincishisiwe, ama-insoles omzimba nama-soles, ukuhlukahluka kwezinhlanganisela zezinto ezihlukahlukene.
Izinkinokazi zabesifazane i-Dolce Gabbana
Umehluko omkhulu phakathi kwemikhiqizo ekhonjisiwe ye-fashion fashion yase-Italy iyi-design eyingqayizivele eyingqayizivele. Izintambo zikaDolce & Gabbana zamantombazane zivame ukuhlanganiswa ngoboya, izintambo, izinwele, ama-appliqués nezinye izinto zokuhlobisa, okwenza izicathulo zezimpawu zihlukile. Amamodeli avela ku-brand yase-Italy akwazi ukuguqula ngisho nomfanekiso olula nge-jeans ne-T-shirt. Kodwa-ke, baphinde baphakamise ngokugcwele umnsalo wothando ngengubo enhle nesembatho esiqinile.
Amanki akwabesifazane uDior
Umsebenzi wangempela wezobuciko ungabizwa ngokuthi imodeli evela ku-Christian Dior. Lo mkhiqizo ingxenye enkulu imelela imikhiqizo ekhethekile eyenziwe ngezandla. Esiklanyweni, ama-rhinestones namatshe amakhulu asetshenziswa njalo. Isitayela esiyisisekelo sezicathulo ngu- kazhual . Ama-sneakers akhishwe abesifazane abonakala njengabaholi esiqondisweni sekusasa. Ngenxa yokulungiswa kokuqedwa, izesekeli ezinjalo zingenele kalula futhi aziqedi nje inhlanganisela yobudala neyothando, kodwa ngisho nezingubo zokuhlwa.