Zonke izindlu zemfashini zikhathazeke kakhulu ngobumbano besitayela sebhizinisi, azwakalwanga nje kuphela ngamaqoqo ezembatho zembatho, kodwa nangemininingwane encane kunazo zonke, kuze kube yizinto ezisekeli kanye namafutha. Yingakho bezama ukuqala ukukhiqiza kwabo. Buka uKelvin Klein - lesi isibonelo esihle sokuhlanganiswa kwamasiko wemikhiqizo yefashini kanye nekhwalithi ephakeme kakhulu yezinhlelo ezikhiqizwa abakwa-Swiss watchmakers.
Umlando wokubukwa kwamawashi uCalvin Klein
Iwashi langempela ngaphansi kohlobo lweCalvn Klein lwakhiqizwa kungekudala. Umlando wabo uqala ngo-1997, ngenkathi le nkampani isayina inkontileka neSwatch Group eyaziwa ngokuthi iSwitzerland Group. Naphezu kokuthi le nkampani isivele inezinsimbi ezimbili ezithandwayo kakhulu zokubuka, uTissot noCertina, ukukhishwa kukaCalvin Klein (okufingqiwe CK) kwabesifazane nabesilisa nakho kwaba kokubili ngokuklama nokusetshenziswa kobuchwepheshe.
Iqoqo lokuqala lababukeli besilisa nabesifazane uKelvin Klein uthuthukise u-Arlette Emsh, manje engumongameli wenkampani cK Watch Co. Ltd. Wayephethe kahle kakhulu ekuthuthukiseni umqondo wamawashi alo mkhiqizo. Zihloselwe okokuqala, kubantu abasha, abakhuthele, abanenjongo abaphila ngesigqi somuzi wanamuhla, abazisa izinto ezintweni nasezinsukwini zanamuhla futhi benqabe ubuningi bezindwangu ukuze kube lula nokuba nobuhle. Ngaphezulu kweqoqo layo lokuqala, umklami wasebenza isikhathi eside ezinyangeni ezingu-9. Kodwa kwakufanele, ngoba ngokushesha nje lapho i-watch ibonakala ezitolo, ngokushesha banqoba uthando lwabesifazane abaningi abafashisayo. Inhlanganisela yenhlangano enhle kunazo zonke yaseSwitzerland kanye nesitayela esingavamile, se-laconic semi-semi-sport inike i-watch ye-Calvin Klein brand kusuka kumncintiswaneni amanengi, ebanika udumo nokuqashelwa.
Manje ama-watches e- Calvin Klein ama- fashion watches athandwa kakhulu futhi ahlonishwa phakathi kwezinto ezikhiqiza izesekeli zefeshini ngaphansi kwelebuli yaseSwitzerland Made, futhi inqubomgomo enhle yemali yenkampani yenza amawashi anjalo angabizi kangako kubantu abanokwenene bekhwalithi ephakeme kanye ne-design minimalist.
Ladies babheka uCalvin Klein
Njengamaqoqo amadoda, amamodeli ama-crystal clocks kaCalvin Klein angabonakaliswa kanje: minimalism , conciseness futhi uqaphele imininingwane emklamo. Lapha awutholi imihlobiso ekhanyayo noma amadijithi anzima ukuwalandelela kuma-dial, izibopho zezinto ezingavamile noma amatshe ahlanganiswe nama-shell. Yonke into igcinwe kakhulu, kodwa ngesikhathi esifanayo isitayela esimangalisayo. Ayikho enye inkampani ephakamise ukunyakaza okungejwayelekile okungavamile: sebenzisa i-strap watch ku-Calvin Klein njengokudayela kokubuka lapho kusetshenzwa khona imicibisholo. Azikho izinkampani ezisetshenziselwa izibambo zombili ngaphambi, ezingashintshwa kuye ngokuthi uya kuphi. Imodeli efanayo ebuyiswayo ine-strap ewodwa ewusizo kaCalvin Klein, ohlangothini olulodwa nombala ovinjiwe: omnyama noma beige, futhi kwenye - ekhanyayo futhi ebonakalayo: pink noma eluhlaza okwesibhakabhaka.
UKelvin Klein ubukele emasongweni ensimbi abukeka engacabangi futhi ethakazelisayo. Zivame ukudayela okuzungezile futhi okukhululekile, kodwa awukwazi ukubona izibalo kuso, noma ungathola kuphela u-2 no-8, konke okushiwo yi-laconic metal dashes. Ukubuka okunjalo kwaklanyelwe ngqo izilaleli zabesifazane, futhi abadwebi befashini be-brand bazi kahle ukuthi amantombazane abathanda ukushintsha izingubo ezivame kangakanani futhi avele emifanekisweni emisha. Ngakho-ke, ukwenza ukuthengwa kwama-watches kunenzuzo kakhulu, futhi imodeli njengendawo yonke ngangokunokwenzeka, bangeze kulesi sikiti eziningana ezinezingxube ezine ezikhishwayo zombala ezihlukahlukene ezingakwazi ukugcwalisa ngokuphelele isithombe sakho.
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