Ukunyakaza kokuncintisana kwesitayela somgwaqo kuholela ekutheni amantombazane amaningi athetha izingubo nezicathulo ezisebenzayo, ezikhululekile, nasebusika - ezifudumele. Izikebhe ezithende ebusika, lapho iqhwa neqhwa zivamile, azikwazi ukubizwa ngokuthi yisisombululo esihle. Izikebhe ziyindlela ehle kakhulu, kodwa kumele ihlangabezane nezidingo eziningi. Okokuqala, amabhuzu asebusika kufanele afudumele, ukuze izinyawo zihlale zithola induduzo. Okwesibili, ikhwalithi, ngoba ngeke uwagqoke ngenkathi eyodwa kuphela. Okwesithathu, ngamunye wethu ufuna ukugqoka izicathulo ezinhle. Zonke lezi zidingo zihlangabezana nezimbhoshongo zasebusika i-CAT - imikhiqizo yenkampani edumile eCaterpillar.
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Indaba Yempumelelo
Yiziphi izinkinobho kanye ne-trekta ezingavumelana nazo? Iqiniso liwukuthi i-brand Caterpillar, eyasungulwa ngo-1904, yaba udumo ngokusungulwa kwayo okuyingqayizivele. Ukutholakala okusha kwakungumgogodla wesikhumbi se-caterpillar. Ekuhunyushweni okuvela esiNgisi, igama lenkampani lisho "isibungu". Eminyakeni embalwa kamuva, i-Caterpillar yandisa ububanzi bayo ngokubeka ukukhiqizwa kwezicathulo ezikhethekile. Amabhokisi okuqala e-CAT ayegqoke amadoda adinga izicathulo eziqinile ezenzelwe izinguquko zokushisa, ukukhuphula ukusebenza nokugqoka isikhathi eside.
Izithuthuthu ezinokwethenjelwa nezifudumele ze-CAT ngokushesha zathola ukuthandwa. Impumelelo enjalo ayikwazanga ukuhlala ingabonakali, futhi maduzane kusuka ezicathulweni zobuchwepheshe ukudayisa izicathulo ze-CAT zithuthelwa emashalofini ezitolo ezijwayelekile zesigqoko. Umklamo ohlelekile ohlangene nekhwalithi yaseJalimane wanikela ekwenzeni ukuthi amadoda amaningi aqala ukugqoka lesi sihlangu empilweni yansuku zonke. Kodwa abesifazane abazange bahlale eceleni. Abaqambi be-brand Caterpillar lakhiwe ngamabhoti ama-CAT abesifazane, okwakhiqizwa ngaphandle kokufakwa kwensimbi ezinzwaneni futhi nge-soleeight sole. Ububanzi bezinwele zezicathulo zandisiwe, ngoba ukuklama izicathulo zamantombazane akuyona into ebaluleke kakhulu kunokwethenjelwa.
Ngo-1994, umshini weCaterpillar uthathwe yiWolverine World Wide, futhi washintsha igama layo waba yi-CAT Footwear. I-CAT imikhiqizo yezicathulo izicathulo ezinhle kakhulu ezemidlalo, ezokuvakasha kanye nokugqoka nsuku zonke. Namuhla izicathulo ze-CAT zabesifazane ziyadingeka kakhulu, futhi amantombazane amaningi abheka njengendlela engcono kakhulu ebhothini ebusika nasezikhunjini.
Izikhwama ezithinta imfashini
Njengamanje, ngaphansi kweCAT brand Footwear, izicathulo ezimbili zikhiqizwa. Eyokuqala yi-CAT Izicathulo Ezisebenzayo. Lezi zinhlobo zezicathulo zilungile kumantombazane aphila ngendlela esebenzayo, ahlanganyele emidlalweni eyingozi kakhulu, akhethe imidlalo yokudlala njengemidlalo yansuku zonke. Isiqondiso sesibili - CAT Izicathulo Ezivamile, ogama lakhe likhuluma ngokwalo. Ama-boot aphansi futhi aphezulu e-CAT, ayenziwe ngokuklama kwangempela enza ukuthi abonakale kalula, akhethwa amantombazane abathandi bezitaladi zomgwaqo .
Ukuhlelwa kwezinkinobho zasebusika zase-CAT zezinkinokazi zabesifazane azikwazi ukubizwa ngokuthi zibanzi. Iqoqo ngalinye elisha lomkhiqizo oyingqayizivele liqukethe izinhlobonhlobo eziningana ezihlukile kumklamo nombala. Izicathulo ze-Classic ze-CAT ziyizicathulo zangempela zesikhumba ezinomsoco wemvelo noma ukukhishwa kwezimvu zoboya. Iwodwa yonakalisiwe, ene-protector enkulu, futhi ithegi ithulwe ngomaki nge logo yenkampani. Amabhuzu we-SAT atholakalayo ngokuchofoza, kodwa kwezinye izinhlobonhlobo kukhona i-zipper.
Ngokuqondene nomklamo wombala, iningi lamamodeli lenziwa ngosundu, okungaba namashumi ayishumi, kusukela ku-beige ekhanyayo, ikhofi, isihlabathi, kuya kukamela eligcwele, ushokoledi omnyama. Yikuphi imodeli yezicathulo ozikhethayo, kuzoba ngekhwalithi ephakeme, ehlala isikhathi eside, ethembekile futhi ehlelekile.
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