Abakhiqizi baseRashiya namuhla bangaziqhenya ngekhwalithi nezingubo ezinhle. Phakathi kwabo - inkampani e-Eureka, enabalandeli abaningi phakathi kobulili obuhle.
Umlando wenkampani u-Eureka
Ngo-1999, iqine le-Eureka lasungulwa yiqembu labantu abasha, abanobuhle. Ukuqala komlando wokuthuthukiswa komkhiqizo akuzange kuthembise kakhulu - ukuncintisana okunzima kule ndawo emakethe kwafakaza ukuthi kukhona inkampani. Kodwa impumelelo yezinhlobo zokugqoka zokugqoka iye yabonisa ukuthi kungenzeka ngempela ukuba angene kubaholi be-Eureka. Abadali beqoqo lokuqala kanye nabasunguli bekampani abazange balindele ngisho nokuthi imikhiqizo izohlakazeka ngokushesha.
Ekuqaleni, inkampani yakhiqiza iziketi kuphela, kodwa kamuva ukuhlanganiswa kwandisa futhi namuhla ekuqoqweni kwe-Eureka kukhona izingubo, amabhantshi, ama-blouses, i-brouser kanye namajackethi . Kodwa-ke, phakathi kwazo zonke izingubo zesifazane ze-skirt u-Eureka ubeka isinyathelo esiphakeme, uzibheke njengesihloko esiyisisekelo sendwangu yesifazane.
Izici ze-Eureka imikhiqizo
I-Eureka inkampani ikhathalela ngamakhasimende ayo, ngakho-ke phakathi kokubaluleka kwayo okuyinhloko:
- landela indlela yakho eyingqayizivele, evumela ukuthi udale izinto zangempela, izinto ezithakazelisayo;
- basebenze ngamanani ahlukene, lapho izinto zitholakala kwabesifazane bezinhlanga ezahlukene zomphakathi;
- ukuhlanganisa okubanzi nokusetshenziswa kwama-invoyisi wangempela nemibala;
- isipiliyoni esihle ekudaleni izingubo zabesifazane;
- amaqoqo avuselelwe njalo;
- imikhiqizo emihle kakhulu engaguquki kungakhathaliseki ukuthi iyini izindleko zomkhiqizo.
Imodeli ngayinye, ekhonjiswe ngu-Eureka, ihamba ngezigaba eziningana, ngaphambi kokuba ibonakale kwikhathalogu. Ukuze baqale, abathengisi banquma ukuthi kubaluleka kanjani emakethe, khona-ke kukhona umsebenzi okhandlayo wokukhetha izinto nokuthuthuka kubonakala kuncane, kodwa imininingwane ebalulekile.
I-Eureka iyalungisa ngempumelelo igama layo. I-Eureka, ngakolunye uhlangothi, imibala emisha, amamodeli amasha, izixazululo ezintsha, kanye nezinye - lezi yimikhiqizo engahambisani nohlaka lwe "fashion fast" futhi oluzokwazi ukuthandwa isikhathi eside.
Iziketi ze-Eureka inkampani
Iziketi zangasese ziyamangalisa ngokuthi zihambisana nezitayela ezihlukene ngokuphelele, zisebenza ezimweni ezahlukene zokuphila. Isiketi esihle singasikhetha kokubili intombazana encane nowesifazane osemdala - bobabili bazokwaneliswa ukuhleleka okuhle kakhulu, okusebenzayo komkhiqizo. Izitayela eziningi ezihlukahlukene zenziwa emaqoqweni:
- Indawo ebalulekile kubo ihlala iziketi eziqinile ezibude obude. Okuhlaza okwesibhakabhaka, omnyama, ompunga, i-burgundy, noma ngaphandle kwebhande, kungaba kalula into eyisisekelo yanoma yisiphi isambatho.
- Iziketi zangasese ezivela e-Eureka nazo zihlanjululwe kakhulu. Amantombazane angazama ngomthamo omude noma omfishane, hhayi nje kuphela ngeso lengqondo, kodwa futhi ngokuphrinta .
- Izindwangu ezingenamikhono ezibude obuhlukene zitholakala nakuwo wonke amaqoqo e-Eureka. Isiketi "March" phakathi kwezingubo kanye nezingubo ze-Eureka kufanele sibheke ngokukhethekile. Ikhonjiswe kwikhathalogu yokugcina, futhi yenziwe nge-blue-burgundy-beige. Isiketi esinjalo sizobukeka sihle kakhulu emgqeni wasekwindla nobusika.
Abaqambi benkampani bavame ukubulawa kwezinto zendabuko, kodwa bonke baphuma ngendlela enhle kakhulu futhi enemfashini. Amantombazane nabesifazane bathola ukukhethwa okujwayelekile kwezingubo ze-Evrika, ukuthi akunakwenzeka ukukhetha imodeli yabo - i-laconic, injabulo, intsha noma iqinile.
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