I-brand yaseJapane i-Uniqlo yaqala umlando wayo ngo-1949. Kodwa isitolo sokuqala se-brand savulwa kuphela ngo-1984, futhi kulo nyaka kubhekwe ngokusemthethweni ukuzalwa kuka-Uniqlo.
Izici ze-Uniqlo brand
Ubuchwepheshe be-Ultra Light yizokuthuthukiswa kwe-Uniqlo. Ukwenziwa kwezambatho usebenzisa le ndlela inkampani yaqala ngo-2010 futhi njalo ngonyaka iyaqhubeka nokuthuthukisa, okwenza izinto zibe mncane futhi zibe mncane. Lo mkhiqizo uyaziwa kakhulu futhi usuhambe isikhathi eside ngaphandle kwemakethe yaseJapane.
Ukuphumelela kuka-Uniqlo kusezingeni eliphezulu. Kuzo zonke izitolo ze-boutiques kunemithetho eminingi edinga ukulandelwa. Umthetho oyinhloko yisitatimende esithi "Ikhasimende lihlale liqala". Inethiwekhi ye-boutiques kunezinhlamvu ezimbalwa ezithakazelisayo ezivumela isivakashi ngasinye ukuba sizizwe sikhululekile kakhulu:
- ukubingelela okuyimpoqo nokumamatheka kwabasebenzi besitolo;
- ukuthenga uzonikezwa ibhasikidi elimhlophe;
- uhlelo oluhlelekile lokusatshalaliswa kwabathengi eduze kwama-cash desks kanye namakamelo afanelekayo;
- isivinini somsebenzi: umbonisi uzokwazi ukwengeza noma iyiphi into ekhethiwe ngemizuzwana engu-7 kuphela;
- abasebenzi bayazi kahle lonke uhla futhi ngendaba yamaminithi bazokunikeza imodeli ngemingcele enikeziwe.
Ngaphezu kwesevisi, ikhwalithi yezingubo kanye nentengo isetshenzisiwe, ephansi kakhulu kuneleyo izinkampani eziphikisanayo.
Ama-low-socks aseJapane aphansi alula kakhulu angama-Uniqlo
Isihloko sejaji ye-Uniqlo besifazane sehlehlisiwe kusuka enyilini encane encane, engamelana nomswakama, kanti ngaphakathi kungenziwa indwangu epholile yekhwalithi ehlinzeka induduzo. Ukufakelwa kwe-100% kwehla.
Imiklamo yejackets iklanyelwe ngendlela yokuthi noma yiyiphi yawo iyohambisana nayo yonke intokazi. Zingahlala zigqoke, kungakhathaliseki ukuthi zini isikhathi nosuku. Amamodeli acatshangwa ukuze kube lula ukuhlanganisa nanoma yini. Ijaji ngalinye eliphansi lihlanganiswe isikhwama esenziwe ngokucubungula ngechungechunge lapho umkhiqizo ozokwazi khona, okuyinto elula kakhulu.
Imibala ehlukahlukene kanye nezitayela kuleso sikhombandlela sokukhanya kwamagileke Uniqlo anganelisa wonke amakhasimende.
Naphezu kwezitatimende zomkhiqizi ukuthi amajezi azo aphansi kakhulu, ngokujwayelekile yonke into ibheka kancane. Lapho kucubungula impendulo yamakhasimende, kwacaca ukuthi abazange babalwe ebusika bethu, futhi abaphumelele emakhazeni. Kodwa ekwindla nasebusika ekuqaleni - okudingayo. Ukukhanya okunethezekile, okunethezekile, okuhlelekile kwe-uniklo ngenani elifanele kuyoba isici esihle sokugqoka ikhabethe lakho.
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