Psychology of persuasion

Ngamunye wethu unezinkolelo nezindinganiso zakhe. Akuzona zonke izikhathi ezisekelwe enkulumweni noma isimo sangempela sezinto, ngokuvamile sizamukela kubazali bethu, isiko kanye nomphakathi esiphila kuwo futhi sithuthukise. Ngesikhathi sokuphila, ezinye izinkolelo zomuntu siqu zingashintsha noma zihambe ngemuva, futhi ezinye zihlale zingenakunyakaziswa.

Ukunyusa njengento yokubuka umhlaba

Uma siphendvula incazelo ethize yombono wokukholisa, sifunda ukuthi lesi simo sibhekisela ezingxenyeni zokubuka umhlaba okuvumela umuntu noma iqembu labantu ukuthi lizethembe emibonweni nasezenzo zabo. Kuyathakazelisa ukuthi izinkolelo zethonya ngabanye ukuziphatha komuntu ngamabomu futhi ngokuyinhloko ziqaphele ukukhetha kwakhe.

Iphuzu eliphakeme kakhulu lokukholisa embonweni womuntu jikelele yilokholo. Okusho ukuthi ukukholelwa kwangaphakathi ngokuvamile akudingi ubufakazi noma ubufakazi, okokuqala kubonakala njengeqiniso elingenakuphikwa. Ngesikhathi esifanayo, lowo muntu unenjongo, uyavuma ngokuzithandela noma ayenqaba imibono ethile, amanye awo ayengawunaki, futhi amanye aphakamisa ukubunjwa kwezinkolelo.

Ukwenza izinkolelo zethu kulula. Uma umuntu efunda inselelo ethile. Okulandelayo, ukhuluma ngaye, ngenhloso yokuvuma noma yokuphikisa. Yonke imicimbi yokuphila lapho ubona khona isibonelo eqinisekisa ukuthi inkolelo yakho iyoyiqinisa.

Isibonelo, intombazane icabanga ukuthi inenkinga ngokuqhathanisa. Baza ukuvakashela umngane omdala, futhi uthi: "O, uhamba kahle!". Ukukholelwa kwentombazane kuba yinkimbinkimbi, futhi ngalesi simo ngasinye sizoqiniswa futhi kuqiniswe engqondweni yakhe, ngisho noma isisindo sakhe sivamile.

Noma kunjalo, i-psychology of persuasion ayihlanganisi isimo sengqondo esibi kuphela, kodwa futhi sinomqondo omuhle. Futhi, ngokufanele, umuntu kufanele alwele ukuzikhulula kusuka kumuntu wangaphambili futhi agxilise amehlo akhe kulokhu okugcina.

Imikhuba yokukholisa

Ukuthonya kuyimbono ehlonishwa kakhulu, kanti enye yezincazelo zayo ihilela ukuthonya abantu, ikhono lokwenza umbono othile ngokusebenzisa ezinye izenzo. Cabanga ngezindlela zokukholisa, ezingasetshenziselwa lokhu.

  1. Indlela yobuSocrates. Uma unesizungu nomuntu ovumelana nawe, udinga ukumbuza imibuzo engu-2-3 engadingekile, okuzophendula yona ngokuqondile. Ngokuphindwe kabili noma kathathu evumelana nawe, uzovuma futhi, lapho usho ukuthi kwakungokwenu.
  2. Ukulindela ukulindela. Uma isimo sivumela, kuhle ukudala umuzwa wokulindela okukhulu, okuyinto enquma umyalelo oqinile wezenzo noma imicabango. Uma ukungahambisani kwalesi siqondiso kubonakalisiwe, umuntu uzodangala futhi cishe uyavumelana nawe.
  3. Ukuqhuma. Sekuyisikhathi eside le ndlela iyaziwa - ngesikhathi sokuhlangenwe nakho okuqinile ngokomzwelo, ukuguquka komuntu okusheshayo kwenzeka. Ukuze uqaphele ukuqhuma, udinga ukwakha isimo esingathinta umuntu. Lesi simo singashintsha kakhulu umbono wezinto. Isibonelo, uma umuntu womndeni ekwaziswa ngokungathembeki komlingani wakhe, kuyisiphumo esinjalo. Noma kunjalo, lokhu akuthinti lezo zimo lapho ukuhlubuka kungathathwa ngokungathí sina.
  4. I-Placebo. Le divayisi ingabhekwa hhayi ngisho nasekukholiseni, kodwa kusiphakamiso. I-Placebo yithebhulethi eyenziwe nge-choki, idokotela ayinika isiguli futhi ithi le mithi nayo izosiza. Isiguli, esiphuzile amaphilisi anjalo, empilweni yokuphulukisa ngempela. Lokhu kungasetshenziswa ezinhlotsheni ezahlukene zokuphila, kepha uma kwenzeka amasiko akhona ahluleka, indlela izoyeka ukusebenza.

Ungakhohlwa ukuthi ngezinye izikhathi ukukholelwa okuphumelelayo kunakho konke okusemandleni okubonga emhlanganweni.